Growing Demand from the End-Use Industries Accelerates the Growth of Global Vinyl Acetate Emulsion Polymers Market

 

The Market Research Future (MRFR) report on the global vinyl acetate emulsion polymers market 2017 to 2023 (forecast period) covers the global and regional market with an in-depth review of the overall market growth forecast. It focuses on the global competitive landscape of the global market. The report also provides an overview of leading companies, including their successful marketing strategies, market contributions, and recent developments in both historical and current contexts.

Vinyl acetate Emulsion Polymers are produced by copolymerization of vinyl acetate and ethylene compounds. The composition of vinyl acetate in the end product differs between 60 and 95%, while 5 to 40% of the product consists of ethylene polymers. These polymers are water-borne materials and can be quickly dried for use in powder polymers. They are known for their non-toxic nature, superior performance, extended life, and other features that have a positive impact on the market. Due to these factors, vinyl acetate emulsion polymers are used in several applications, such as paints & coatings, adhesives, textiles, construction, paper, and others.

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Market Dynamics

Emulsion polymers are used as binders in the paper and coating industries as they offer enhanced mechanical properties for the end product. In addition, rising customer perception and growing demand from the end-use industries are expected to drive the market over the assessment period.

 

Key Players

Some of the prominent participants in the global vinyl acetate emulsion polymers market are BASF SE (Germany), Clariant (Switzerland), Cytec Industries Inc (U.S.), The Lubrizol Corporation (U.S.), DIC CORPORATION (Japan), Nuplex Industries Ltd (Australia), Trinseo (U.S.), Arkema S.A.(France), Momentive (U.S.) and Synthomer plc (U.K.) among others.

Segmentation

The global market for vinyl acetate emulsion polymers has been segmented into product and application. 

Based on the product, the global market for vinyl acetate emulsion polymers has been segmented into Vinyl Acetate: 60-80%, Vinyl Acetate: 80-95%.

Based on application, the global market for vinyl acetate emulsion polymers has been segmented into paints & coatings, adhesives, textiles, paper, and others. The paints & coatings sector holds a significant part due to the growing use of emulsion polymers in various applications, such as exterior masonry facade paints, plasters, and others. They are primarily used to add low volatile organic content and to impart unique outdoor resilience, color retention, dirt resistance pick-up, and fire retardant properties to the final product. The adhesive sub-segment is expected to grow at a significant rate due to its advantages, such as moisture resistance, flexibility, improved tack, and others. In addition, the increasing demand for the product has prompted manufacturers and investors to use it in packaging adhesives and laminating applications. 

 
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Regional Analysis

The global market for vinyl acetate emulsion polymers has been segmented across five regions: Europe, Asia Pacific, North America, Latin America, and the Middle East & Africa.

The Asian Pacific has a significant market share attributed to the increasing demand for emulsion polymers in paper, packaging, textiles, etc. The increasing R&D activities of the product and its extensive production in end-use industries have given rise to higher growth in the region over the assessment period. Countries such as China, Japan, and India are the leading players in this market.

The North American region is rising significantly due to rapid urbanization and the increasing popularity of end-use products. Growing investment in end-use industries is expected to drive the market in the region during the forecast period. Increasing consumption of water-borne polymers in textiles, paperboard, and packaging has driven countries like the United States, Canada, and Mexico to achieve spectacular market growth by providing excellent flexibility, stability, and low product maintenance.

The European market has seen a remarkable increase due to the strict rules and regulations imposed by regulatory authorities to regulate environmentally friendly products rather than petroleum-derived materials for end-users. The market was driven by the paints & coatings, textiles and adhesives segments. It is estimated that growing innovation and technological advances are expected to boost growth in countries like the United Kingdom, Italy, Germany, and France during the forecast period.

Latin American region is estimated to experience significant market growth due to the unlimited use of water-borne polymers in leather, paper & paperboard coatings, and others. These polymers are estimated to be on the market in the next few years due to their growing use in bookbinding, textiles, construction, carton packaging, and others.

Moreover, the Middle East and Africa are expected to witness higher market growth due to an increase in construction activities in the region.

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